The growth of social media in recent years has been nothing short of phenomenal. As financial planners, who are regulated by the Financial Conduct Authority (FCA), we have to be very careful about what we say and share on these platforms.
What makes us tick?
However those people who engage with us on LinkedIn, Twitter and Facebook are very supportive and encouraging in their comments after reading, sharing or commenting on our posts or updates. We only share things that resonate with us and post things we think are relevant. This may include our thoughts on a recent article or news item, stories, things that are happening in the financial industry as well as updates on what we are doing as a team. We hope you enjoy reading them and find the posts informative.
We also want to learn and help solve issues too, which is why we follow and connect with a variety of individuals and businesses too. However, the true benefit of following a company or brand that you like, admire or are just plain nosey about is the fact that you can find out more about what makes them tick including anything from their values and skills to their favourite jokes and revealing gossip. Social media enables you to see a brand’s personality and communicate with a human being, rather than a large faceless organisation (though hopefully we’re not one of those!).
Engagement is key
As a firm we believe that social media isn’t just about talking at people, it’s about engaging authentically in conversations with others, being informed and of course having some fun too. When you step out of your comfort zone and see what others are talking about, it can be positively illuminating – which is a good thing.
For all these reasons, it is important to us to grow our social media audience. This is where we need you; please do think about joining us, so together we can increase our social reach. To join us, simply follow the links below.